Everything else is secondary

No one wants to die. Even peo­p­le who want to go to hea­ven don’t want to die to get the­re. And yet death is the desti­na­ti­on we all share. No one has ever escaped it. And that is as it should be, becau­se Death is very likely the sin­gle best inven­ti­on of Life. It is Life’s chan­ge agent. It cle­ars out the old to make way for the new. Right now the new is you, but some­day not too long from now, you will gra­du­al­ly beco­me the old and be cle­ared away. Sor­ry to be so dra­ma­tic, but it is quite true.

Your time is limi­t­ed, so don’t was­te it living someone else’s life. Don’t be trap­ped by dog­ma – which is living with the results of other people’s thin­king. Don’t let the noi­se of others‘ opi­ni­ons drown out your own inner voice. And most important, have the cou­ra­ge to fol­low your heart and intui­ti­on. They somehow alre­a­dy know what you tru­ly want to beco­me. Ever­y­thing else is secondary.

Ste­ve Jobs, 2005 Stan­ford Com­mence­ment Address

Ich war bis ges­tern beruf­lich in San Fran­cis­co und habe am Don­ners­tag­mor­gen zwei Fotos vor dem Apple Store dort gemacht, die ich Euch nicht vor­ent­hal­ten woll­te (in vol­ler Auf­lö­sung bei flickr).

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